Wednesday, February 02, 2011

iPad only newspaper, The Daily, launches

Rupert Murdoch's latest media venture, an iPad-only newspaper called the Daily, has gone live in the App Store.

It's a digital news publication with original content created exclusively for iPad. It covers the world, USA Today style, with news, sports, pop culture, entertainment, games, tech, gossip, the works.

Pricing is $0.99 per week or $39.99 per year.

Murdoch promised, at Wednesday's New York news conference, to "bring the magic of newspapers to The Daily, and we must make the business of news gathering and editing viable again."

The Daily hopes to deliver on many promises: 360-degree photos, audio, video clips and easy sharing via Facebook, Twitter and email.

Sports fans will be able to add custom features for their favorite teams. Weather would be customizable by city. And your paper would never get wet.

I hope most newspapers at least offer some form of this going forward. I'll subscribe to this national paper, but I'd love to get local publications in this format as well.

There's a free two-week trial for the Daily, so you can try it out. Let me know what you think.

1 comment:

Anonymous said...

It's too bad (but not too surprising, I suppose) that the dude with the best business ideas also happens to be a fascist.